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Tuesday April 28, 2026 9:30am - 10:15am BST

Agentic AI is coming fast. Two problems will arise: discoverability and trust. But we’ve already solved for these in the context of other web services. DNS = Discoverability. SSL/CA = Trust. Let’s use existing infrastructure to support the new Agentic web. Let’s rally around open standards and protocols vs. closed gardens. What can registries, registrars and adjacent businesses (web hosts, Certificate Authorities, CDNs, etc.) do to support this?

Expected Outcomes: Socialize with CPs open protocol that has the potential to use DNS for AI Agent discovery and potentially opening opportunities for domain name growth.
Speaker
JB

James Bladel

Vice President Corporate and Government Affairs, Go Daddy
Tuesday April 28, 2026 9:30am - 10:15am BST
The Ballroom (B Level) Kimpton Clocktower Hotel, Oxford Street, Manchester M60 7HA UK

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