Agentic AI is coming fast. Two problems will arise: discoverability and trust. But we’ve already solved for these in the context of other web services. DNS = Discoverability. SSL/CA = Trust. Let’s use existing infrastructure to support the new Agentic web. Let’s rally around open standards and protocols vs. closed gardens. What can registries, registrars and adjacent businesses (web hosts, Certificate Authorities, CDNs, etc.) do to support this?
Expected Outcomes: Socialize with CPs open protocol that has the potential to use DNS for AI Agent discovery and potentially opening opportunities for domain name growth.